Anatomy of an Apple turns the abstract business concepts behind Apples astounding comeback into easily digestible everyday business lessons. From start to finish, you will be treated to a feast of life changing anecdotes, piquant down and dirty myth-busting and utterly refreshing, setting-the-record-straight facts and figures. Anatomy of an Apple is an engaging and knowledgeable romp through technology history. Anatomy of an Apple takes us on a journey through the highs and lows of Steves fascinating life across several businesses, including Apple, NeXT, and Pixar. How these two entities, Steve the man, and Apple the company, healed each other, is well worth learning. They began bruised and battered, and became a thriving partnership. Applying those elements to your own situations and challenges, is the way to personally reach the next level. Steve’s approach to solving challenges is what Anatomy of an Apple is about. It’s also about what happens when you relentlessly pursue quality and principle. He wasn’t superhuman. He had personal flaws. He made mistakes. That makes his achievements all the more impressive. In the end, what really matters to history, and to the world at large, is what he was committed to, passionate about and worked for. The results speak for themselves.
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